Athletic Wear for (Mostly) Every Body

Very occasionally a brand comes along that gets it right. Superfit Hero made a splash in my various online fat communities when they extended their plus size active wear up to size 7X. Finding appropriate clothing for a fat athlete is a challenge, to say the least, with most brands grudgingly offering a 3X. Even then, any brand that dared to do so was decried as glorifying obesity. But Superfit Hero takes it a step further.

Source: https://superfithero.com/collections/new-superhold-sets

Not only do they offer extended sizing for their clothes, they show people with fat bodies actually wearing those sizes. To be able to see how something my size actually fits a real person is not something that I get very often. Almost never, in fact. Every new item they offer comes in every size they offer, so fat athletes aren’t restricted to two or three basic colors. And this is my favorite feature:

Source: https://superfithero.com/collections/bras-tops/products/superhold-sports-bra-burgundy-blush

When you select a specific item, it shows you how that item looks in a variety of bodies. I mean, I have rarely, if ever seen that for a clothing company. Usually I just have to use my very extensive imagination to determine if something I’m going to buy is going to look good on me. As if that wasn’t enough, Superfit Hero has resources for fat athletes to find body positive fitness practitioners, as well as a private Facebook community for athletes and trainers.

Source: https://superfithero.com/pages/about-superfit-hero

Everyone should get to have this, the basic ability to buy clothes for their bodies. And not to be made to feel like they have to change their body to fit the clothes. More than that, everyone should get to have clothes that they can move in comfortably. I admire Superfit Hero for going as far as a 7X, but I’d be remiss if I didn’t say that even extended sizing doesn’t and shouldn’t end there. There’s always room to improve, no matter how right a brand is getting it.